Revamp of the WordPress website for a SaaS platform
Intro
This case is about the revamp of the WordPress website for a SAAS platform for content distribution management. The client, Communities by Targetings, is a B2B partnership marketing platform that aggregates, manages, and distributes content between partners and marketing channels to maximize outreach and drive growth. AI and automation enhance Communities to create a one-of-a-kind solution.
Target:
2.3 million US businesses working with other businesses daily to reach larger audiences and grow, including publishers, chambers of commerce, and government bodies.
Key partners:
Deutsche Welle, Radio Liberty, Investing, Global Voices, and Pressreader.
Client story
Our client explained that the current version of the website was not responsive and also not mobile-friendly. Furthermore, the information on the website was outdated, and there were a number of different technical and SEO issues.
After gathering a wide range of requirements during the initial online meetings with the client, we suggested:
Updating the CMS WordPress with a list of additional plugins and features
Revamping the website with a new UI, designed from scratch.
Our solution
The new interface was developed by a third-party design agency provided by the client. The CitrusDev team discovered the entire design for both desktop and mobile versions, clarified incoming requirements from the client, and suggested some additional improvements from our side.
After budget approval, the CitrusDev team started the development of the website.
Requirements:
01
Valid cross-browser code
02
Semantic layout
03
Structured code
04
Javascript/ jQuery code
05
Customized jQuery plugins
06
Google Maps
Result
Pixel-perfect HTML markup
Fully customized WordPress website
Monthly support agreement

After












Tech stack







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Project Scope
from start to deployment
Markup & WordPress development
Testing
Project management
Discovery phase
Tech audit of
provided UI design
Terms & conditions, budget & contract
HTML markup
WordPress development & plugins setup
QA and acceptance testing
Delivery & deployment
Feedback summary
Impressively, CITRUSDEV met the client’s goals and deadlines, rendering a pixel-perfect HTML markup implemented in WordPress. The team maintained a high-level project approach and communication. Above all, their speed, work quality, and transparent customer service were exceptional.
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